Gateway Yorkshire- an evaluation of a tourist information service from a user perspective.

Authors

  • Jane Sheehan

DOI:

https://doi.org/10.29173/lirg369

Keywords:

Gateway Yorkshire, Leeds, tourists, local residents, effectiveness measures, effectiveness criteria,

Abstract

This article will examine the effectiveness of an innovative new tourist information service - Gateway Yorkshire based in Leeds - for tourists and local residents. It will use the results of data collected from a user survey and a range of interviews(1). The paper will discuss the background to the tourist industry and the need for tourist information. Then it will examine the need for effectiveness measures, set the effectiveness criteria for the study and analyse the results from the user survey.

Author Biography

Jane Sheehan

Winner of the 1995 postgraduate Student prize

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